Be Irrational


Encourage irrational thought.

Innovation relies on it.

  • Thinking that the Sun was the center of the universe was irrational.
  • Thinking that man would travel by air or exceed the speed of sound was irrational.
  • Harnessing the power of the atom.
  • Sharing information over a network.
  • Phones in our pockets.
  • Computers that talk.

All irrational.

Writer Anne Lamott sums it up…

“The rational mind doesn’t nourish you. You assume that it gives you the truth, because the rational mind is the golden calf that this culture worships, but this is not true. Rationality squeezes out much that is rich and juicy and fascinating.”

Be curious.

Be irrational.

– m


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